Before
The old site opened on a page titled "About The Kennek Foundation," under a large logo image and a four-item menu. The headline was set in grey capitals, the main text shared the screen with a sidebar, and a visitor had to read a paragraph to learn what the foundation does. The page for the annual motorcycle ride stacked the previous two years' rides on top of each other, with an empty video player between them.
After
The new homepage says what the foundation does in one line, with a Donate button in the corner and a five-item menu: Our Story, Motorcycle Ride, Trouble on the Scene, Gallery, Contact. Below the fold, a three-step "How it works" section explains the program, and first responders can request dogs or download the information packet without writing an email first. The phone number, email address, and mailing address sit in the footer of every page. See the site as it is today at thekennekfoundation.org.
Both homepages are shown as the left half of a desktop screen.
The motorcycle ride page
The ride is the foundation's main fundraiser, so its page now does the two jobs a rider or sponsor arrives for: the date and place are the first thing on the page, and Register to ride and Become a sponsor are buttons rather than paragraphs.
What was kept
A rebuild starts from what the organization already has. The foundation's name, logo, and purple came through unchanged. Its own description of the program, its photos, its PayPal donation link, and its phone number, email address, and post office box were carried over as they were. The site's pages kept their subjects, so a visitor who knew the old site finds the same things in the new one.
What changed
- Each thing a visitor comes for has a clear path: donate, sponsor, ride, or request dogs for a department.
- The site works on a phone. Most people who hear about the foundation from a first responder look it up on one.
- The pages are plain HTML, so there are no plugins to update and nothing to break when a vendor changes its terms.
- Every page says who the foundation is and how to reach it, not only the About page.
Shown with the foundation's permission. Reassembly rebuilds websites for small businesses and nonprofits on the North Shore of Massachusetts and around Boston. A build of up to four pages is $950 through 2026; larger sites are priced in a written proposal.